Play by Play.

NZ's premier international games festival

April 2017

Wellington, New Zealand

interactive exhibition

17th-22nd April 2017

development conference

22nd April 2017, 9am-5.30pm

Play by Play awards

22nd April 2017, 7pm-late

Play by Play is an annual interactive exhibition of grassroots game development talent and events combined with a specialised one-day conference for game developers themselves. 

The festival aims to showcase the best developers in Australasia have to offer in this exciting new medium and create an accessible, welcoming atmosphere where people can enjoy or discover different types of play.

Thank you!

Our second year of Play by Play has wrapped up, and was bigger and bolder than 2016. We hope you were able to stop by and enjoy it! As well as the exhibition, conference, and awards night, 2017 also saw an exhibition at Parliament, a high schools career advisory night, and even a pub quiz with amazing swag. We welcomed Unity and Unreal to the festival to run specialised workshops to broaden the range and appeal of our schedule. Watch this space for news on the plans for 2018!

The always excellent Michelle and Kimberley Kan from Fish & Swallow recorded all of the conference talks, and we hope have them posted online in the next few weeks. In the meantime, here is the 2017 retrospective video that Michelle cut together for the awards night:


The realm of gaming has so much to offer, and that bounty is growing. We need to celebrate games of all creeds - tabletop, pervasive, digital - and continue to share our work both with our peers and the public. Play by Play is here to take note of homegrown talent in game development, but also to reach out to the wider community and express what games have to offer to everyone.

A combination of public exhibition, free workshops for families, a targeted conference and formal awards ceremony, Play by Play aims to spend the week celebrating games in New Zealand (and across the ditch) touching as many bases as we can. We heard there's a combo for that.


The Play by Play exhibition and conference was held at the Thistle Hall, 293 Cuba Street:

The Play by Play awards ceremony was held at the Mac's Function Centre, 4 Taranaki Street Wharf:

It is a 15 minute walk between the two venues straight through the heart of Wellington.


If you have any inquiries about Play by Play, please feel free to email us at

The Play by Play festival is made possible by our generous sponsors.

Gold sponsors:


Silver sponsors:

Unity 3D game engine

Service sponsors:

Awards night sponsors:

Pub quiz sponsors: