Play by Play.

NZ's first international games festival

April 2016

Wellington, New Zealand

interactive exhibition

18th-23rd April

development conference

23rd April, 9am-5pm

Play by Play awards

23rd April, 7pm-late

Play by Play is the first event of its kind in New Zealand - an interactive, public exhibition of grassroots game development talent and events combined with a more specialised one day conference for game developers themselves. The event is over now, but you can still browse the site to take a look at what went on during the week as well watch a video retrospective below.

This event's aims are to showcase the best developers in Australasia have to offer in this exciting new medium and create an experience unique to the local, national and trans-Tasman stages.

Play by Play Gold Sponsors:


Play by Play Bronze Sponsors:

Dry Cactus
Wellington City Council
Dinosaur Polo Club
Camshaft Software

Play by Play Service Sponsors:

BWMD Chartered Accountants
Grow Wellington

Workshop Partner:


And that's a wrap folks!

If you attended, thanks so much for coming! If you couldn't make it, see you next year! We're planning on moving to a bigger venue to allow more people to attend, and increasing the scope of the exhibition to cover all types of games to better represent the diverse nature of the New Zealand games industry.

Michelle Kan from Fish and Swallow was there the whole week filming for a documentary about the festival. Amazingly, she even put together an edit of the footage in under 90 minutes so she could show off a sneak peek at the awards ceremony. If you didn't catch it there, or just want to watch it again, here it is:


The realm of gaming has so much to offer, and that bounty is growing. We need to celebrate games of all creeds - tabletop, pervasive, digital - and continue to share our work both with our peers and the public. Play by Play is here to take note of homegrown talent in game development, but also to reach out to the wider community and express what games have to offer to everyone.

A combination of public exhibition, free workshops for families, a targeted conference and formal awards ceremony, Play by Play aims to spend the week celebrating games in New Zealand (and across the ditch) touching as many bases as we can. We heard there's a combo for that.


The Play by Play exhibition and conference was held at the Thistle Hall, 293 Cuba Street:

The Play by Play awards ceremony was held at the Mac's Function Centre, 4 Taranaki Street Wharf:

It is a 15 minute walk between the two venues straight through the heart of Wellington.


If you have any inquiries about Play by Play, please feel free to email us at